For a bigger name, see the Dizzee Rascal video that is totally in the animated gif aesthetic:
Cinemagraphs are beautiful little pictures where most of it is still and some of it is moving.
Let me show, not tell:
Yes, this one is moving. Patience.
Our vision works by making comparisons to what it last saw. This is why we are best at seeing things that are in motion. This is why advertisements always have things zooming at us and flashing. Your whole visual system is designed to detect big differences and motion. They are what prey and predator look like.
This is why the best cinemagraphs are subtle, so very subtle.
My first thought was: Oh, like Harry Potter.
And then I thought – wouldn’t that be so boss to write a story and have these little gems in it?
So far, I’ve written a story that illustrates itself anew every viewing by grabbing pics from flickr and a poem with moving tentacles. If I have another story, and it fits, I’d like to illustrate it with something still and small and wonderful like these.